
The online shop agency for digital market leaders
Online shop experts with an understanding of technology & a business perspective.
For over 25 years, we have been building shops that sell and work in the long term. Consultancy, development, integration and operation: everything from a single source, with a team that thinks along with you. For all those who expect more from their online shop agency than just implementation.
Challenges when setting up or relaunching your online shop
Whether a new online shop or a relaunch - there are many unanswered questions at the beginning: Which shop system really fits? How do IT, marketing and the eCommerce department work together? And how can the shop remain scalable in the long term?
Not sure which shop system is right for you?
Is your project delayed—due to a lack of internal expertise or simply a lack of time?
You're growing, but your shop isn't growing with you? Performance, UX, and scaling are falling by the wayside?
Are unclear responsibilities between development, hosting, and marketing slowing you down?
Does your shop not offer the additional functions required in B2B: customer-specific prices, logins, complex processes?
Is the integration of ERP, PIM, DAM, or payment providers becoming a construction site?

The good news is that you don't have to tackle these challenges alone.
We are elio – your online shop agency for B2B, B2C, D2C, and B2G. Full service, with experience. Ready to tackle your challenges?
Your full service agency for online shops
Are you not looking for a run-of-the-mill solution, but an online shop that suits your business - technically sophisticated, strategically sensible and sustainable in the long term? Then elio is the right partner for you. As an eCommerce agency, we have been supporting companies through complex eCommerce projects for over 25 years - with a team that thinks, plans and delivers.
What you can expect from us: Consultancy, UX, development, interfaces, hosting and online marketing - all from a single source. Whether B2B, B2C, D2C or B2G - we know the requirements of your target groups. Pricing logic, role rights, ERP connections or approval processes? All part of our daily business as an online shop agency.
And because digitalisation is subsidised, we check right at the start whether your project is eligible for funding - and help you use your budget wisely.
Are you planning more than just a shop?
As an online marketplace agency, we also develop platform solutions with which brands, retailers or partners can grow digitally together.
Our services at a glance
Online shop consulting
We analyze your current e-commerce strategy, provide recommendations for structure, functions, and usability—and find the right shop system for your business.
Whether you're building from scratch or relaunching, our online shop consulting makes all the difference.
Online shop creation
Would you like to have an online shop created that suits your business? We develop customized solutions—from the technical concept to implementation. On request, we can also work closely with your internal developers.
AI functions on top? We make your shop “AI-ready” - with smart features for customers and automated workflows for operators.
Online store extensions
Does your shop need to do more than the standard allows? We integrate all kinds of systems (ERP, PIM, MAM, DAM, etc.), develop custom plugins, and create search solutions that really deliver results.
Even with complex data structures or API connections, we are your sparring partner as a shop agency.
Shop-migration
A new shop system or a technical change of scenery? We take care of shop migration - whether within a system or from one provider to another.
With clean data handling, SEO checks, and a seamless user experience.
SEO for online shops
As an SEO agency for online shops, we improve your visibility on Google - with technical optimization, smart content, and a clean structure.
Do you also need search engine marketing (SEM) or social media? No problem, we can take care of that too.
Online store optimization
Is your shop loading too slowly, failing to convert, or just not feeling right? We can help you optimize your online shop.
We improve performance, UX, and conversion rates - with fast loading times, clear design, and measurable results.
Online Shop Design & Template
Are you looking for a strong online shop design – customized or based on proven shop templates? We design shops with a clear focus on user experience and provide modern templates to go with them.
Quick to get started, brand-compliant, and technically sound.
Online Shop Training
New platform? New system? Or new features? We'll get your team up to speed. In our online shop training courses, we show you how to use systems efficiently - in a practical, understandable way tailored to your setup.
For e-commerce, sales, marketing, or IT.
Leasing & Subsidies
A professional web shop does not have to be a mammoth project. Our online shop experts advise you on subsidy programs and IT-Leasing models – and help you use your budget wisely.
This makes digitization financially predictable.
Shop Hosting
Reliable, scalable, and secure: we take care of hosting for your web shop - including managed hosting, monitoring, maintenance, and backups, if desired.
We take care of your shop hosting so you can focus on your business.
Shop emergency service
Is your project stuck, your previous web shop agency no longer available, and the shop finally needs to be up and running? We take on stalled projects, analyze the status, and quickly get you back on track.
Technically strong, solution-oriented, hands-on.
Online shop support
Are you tired of support hotlines and half-baked solutions? We're here to support you - with proactive online shop support, regular updates, and genuine input.
Your shop is up and running - and you know that someone is looking out for you.

Big plans? The Shop Builder makes them scalable.
Do you want to roll out not just one, but many shops in record time - for sub-retailers, partners or sub-brands? With the Shop Builder solution, we make this possible: pre-configured, centrally controllable and fully managed by elio. For anyone who wants to grow digitally in record time - without technical overload.
We would be happy to show you the Shop Builder in a personal meeting.

The good news is that you don't have to tackle these challenges alone.
We are elio – your online shop agency for B2B, B2C, D2C, and B2G. Full service, with experience. Ready to tackle your challenges?
Our online shop experts recommend these shop systems
The shop must fit your business - technically, strategically and in the long term. As a shop system agency, we know exactly which system makes sense and when. No blanket recommendations, but solutions that work for enterprise and medium-sized businesses.
Here is a selection of the systems we work with most frequently:
Flexible, powerful, and made in Germany. Ideal for customized B2B/B2C solutions with numerous customization options. As a Shopware Agency, we provide consulting and development services with a vision for the future.
Fast, scalable, international. Perfect for D2C brands and companies that want to sell worldwide—with a focus on speed and marketing. As an experienced Shopify Plus Agency, we get the most out of it.
Enterprise level for complex requirements. Ideal for corporations with highly integrated IT landscapes, multi-channel strategies, and high security requirements. As your HCL Commerce Agency with in-depth technical expertise, we are happy to advise you.
Strong in B2B, stable in operation. Particularly suitable for manufacturers, wholesalers, and companies with complex product structures. We are your OXID Agency for demanding commerce projects.

Still unsure about which shop system to choose?
Our free white paper will help you decide - compact, practical, especially for B2B. In it you will find:
- Comparison of the 13 top shop systems
- Requirements quick check for your company
- Typical pitfalls
- Tips from real projects
Why elio should be your online shop agency
Your online shop should not only look good - it should also be economically and technically well thought out. With us, you are in the best hands right from the start: An experienced consultant will be at your side right from the initial consultation - and will remain so until implementation and beyond. We think along with you, provide honest advice and check at an early stage whether your project is eligible for funding - so that you can start with a clear roadmap and a smart budget.
Experience meets progress
We come from e-commerce—and we continue to think ahead. For over 20 years, we have been supporting companies as an e-shop agency through digital change.
We are already designing the next generation of online shops today.
Development? We can do that.
75% of our team consists of developers. For you, this means sound advice, strong implementation, and scalable solutions that will still perform tomorrow.
No building blocks, no blah blah blah—just real engineering.
Proven technology base
Over 1,000 e-commerce projects. More than 1,500 plugins. From medium-sized manufacturers to international corporations: our tech stack is tried and tested, resilient—and constantly being developed further by us.
Long-term partnerships
Over half of our customers have been with us for more than five years. Fifteen of them have annual sales of over a billion euros. Why? Because we don't just build shops — we think ahead, stay on top of things, and take responsibility.

Sounds like the right partner?
Talk directly to one of our consultants and make an appointment today.
Projects that show what we can do as an agency for online shops
Behind every successful shop is a vision - and a team that realises it. As an online shop service provider, we support companies with very different goals: Some wanted to scale faster, others wanted to replace old systems. Some needed flexibility, others simply needed someone to take responsibility.
Here are a few projects we are proud of:
From the idea to a successful online shop
Our project process
The projects you have just seen did not come about by chance. Each shop is the result of a clear method, genuine partnership and a structured approach.
With us, you know right from the start what to expect - and when. Clear, reliable, transparent:
Your contact person
Do you have questions about our services or about elio? We are here for you! Simply write to us using the contact form and we will get back to you as soon as possible.
Any questions? - FAQ
How long does it take to implement a new online shop?
This depends on the scope of the project. Smaller shops with standard interfaces are sometimes possible in just a few weeks. For larger projects - such as those with customised functions, an ERP connection or a complex B2B setup - you can expect upwards of 6 months. Important: We plan realistically and start with a clear roadmap.
What does a professional online shop cost?
There is no generalised answer - because every project is as individual as your business. Influencing factors include design, system selection, integrations and desired features. After a brief discussion, we will provide you with an honest initial assessment - transparently and without making any arithmetic.
As a webshop agency, does elio also support you in choosing the right shop system?
Yes, absolutely. We provide technology-neutral and far-sighted advice. Together, we clarify which solution is best suited to your use case - whether Shopware, Shopify Plus, OXID, HCL or another platform. Conversion systems and scaling potential are also factored into the decision.
Can you connect our existing ERP, PIM and CRM system?
Yes, we can take over hosting on request - together with our long-standing partner main cloud solutions. Including monitoring, maintenance, backups and regular updates. This keeps your shop stable, secure and reliable - leaving you free to concentrate on the essentials.
Do you also offer hosting and ongoing support?
In any case. We work with tried-and-tested modules, develop customised interfaces - and for complex integrations, we rely on partners such as synQup to connect even the most demanding system landscapes in a stable manner.
As an online shop agency, do you have experience with B2B-specific requirements?
Definitely - one of our strengths lies in the B2B sector in particular. Our online shop experts know the requirements for pricing logic, approvals, customised product ranges and multi-user capability. Many of our projects operate in precisely this environment - from manufacturers to wholesalers.
Can you further develop our existing shop or do we have to start from scratch?
That depends on the technical basis and your goals. During the initial consultation, we check whether further development makes sense - or whether a new start would be more efficient. Especially with older systems, a relaunch can be more favourable and future-proof in the long term.
How do you deal with individual requirements?
An experienced IT consultant is already present at the initial meeting. Together, we record your requirements, prioritise them and directly check their technical feasibility. This quickly provides clarity - even for more complex projects.
Do you also work with internal developers?
Yes, very gladly. We see ourselves as a partner - and not as a black box agency. Whether interface development, co-development or know-how transfer: we coordinate closely with your in-house team and pull in the same direction.
Can you migrate existing online shops?
Yes - and in such a way that everything works, stays that way and gets better. Regardless of whether you are planning an update (for example from Shopware 6.4 to 6.7) or want to switch to a completely new shop system: We will guide you through the entire migration process - technically sound, SEO-safe and with clean data handling.
What distinguishes elio from other online shop agencies?
In any case. We work with tried-and-tested modules, develop customised interfaces - and for complex integrations, we rely on partners such as synQup to connect even the most demanding system landscapes in a stable manner.