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Law & Regulation - Insights, trends & events

Illustration on the Price Indication Ordinance for Black Friday 2026: laptop with shop product page, discount price tag, calendar and guarantee seal
12 Nov 2026
Price Indication Ordinance for Black Friday 2026: implementing discounts and guarantee labels correctly in your online shop
Black Friday falls on 27 November 2026, with Cyber Monday three days later – and every discount campaign increases the risk of a cease-and-desist warning. Anyone announcing a price reduction to consumers must state the lowest price of the last 30 days under the German Price Indication Ordinance (Preisangabenverordnung), and must do so clearly. In a check of Black Friday and Cyber Monday offers coordinated by the European Commission, 30 per cent of the online traders inspected displayed discounts incorrectly. Since 27 September 2026, mandatory labels for legal guarantees and commercial guarantees have been added. For manufacturers and wholesalers with their own consumer channel, this is above all a question of clean price and product data.
Verpackungen neben Laptop Darstellung des verpackungskreislaufes in Europa
4 Sept 2026
Understanding PPWR 2026: What online retailers need to know and put into practice now
Since 12 August 2026, new regulations governing packaging in the European Union have come into force in the form of the European Packaging Regulation (PPWR) and the Packaging Law Implementation Act (VerpackDG). For online retailers, brand manufacturers and companies with own-brand products, this means one thing above all: the requirements regarding documentation, evidence and responsibilities are increasing.
ki-kennzeichnungspflicht-beitragsbild
4 Aug 2026
Labelling requirements under the European AI Regulation (EU AI Act)
AI labelling – The transparency requirement From 2 August 2026, Article 50 of the EU AI Act will come into force: anyone using chatbots, AI-generated images or voicebots on their website must now clearly label them. What was long considered good practice is now a legal obligation – and breaches are subject to hefty fines. We’ll show you in practical terms what matters, where exceptions apply and how you can make your website legally compliant with a manageable amount of effort. After all, transparency not only reduces risk but also strengthens your customers’ trust.
Ein moderner, hochgesicherter Rechenzentrums-Korridor mit leuchtendem "KRITIS"-Logo symbolisiert kritische IT-Infrastruktur in Deutschland.
17 Feb 2026
KRITIS umbrella act & IT Security Act 3.0
What companies need to consider now With the KRITIS umbrella act and the IT Security Act 3.0, legislators are significantly tightening the requirements for security, stability, and resilience of digital infrastructures. Even if not every company is formally classified as a KRITIS operator, many organizations are directly or indirectly affected—especially through IT dependencies, supply chains, and business-critical digital processes. Translated with DeepL.com (free version)
Aufgeklappter Laptop, der eine Bestellung in einem Online-Shop zeigt mit zwei Buttons: Jetzt kaufen (grün) und Kauf widerrufen (rot)
13 Jan 2026
Cancellation button becomes mandatory: What online shops need to know and implement by June 2026
The cancel button is coming: From June 19, 2026, online shops in Germany must enable their customers to cancel purchases digitally with a single click. What sounds like a minor feature has major legal, technical, and UX implications. This article explains what this really means, where the pitfalls lie, and why shop operators should take action now.
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22 Oct 2025
Classification of AI agents in e-commerce in the context of the EU AI Act
Artificial intelligence (AI) has long since arrived in e-commerce. AI agents, in particular, are revolutionizing customer service, product recommendations, and pricing. The question that arises with all this progress is how these systems should be viewed legally. We provide an overview of the classification of AI agents in e-commerce in the context of the EU AI Act and highlight what companies should pay attention to.
Offenes Gesetzbuch mit Richterhammer, Justitia-Statue und Taschenrechner – Symbolbild für E-Rechnungspflicht
12 Dec 2024
Electronic invoicing: mandatory for B2B companies from 2025
The new Growth Opportunities Act changes the rules with the introduction of mandatory e-invoicing. But what challenges and specific obligations will B2B companies face from 2025? This article summarises all the specific deadlines and background information.
Weiße Strichfigur mit deutscher Flagge (schwarz-rot-gold) in einem weißen Kreis auf hellblauem Hintergrund, symbolisierend für Barrierefreiheit.
9 Dec 2024
Accessibility Strengthening Act: Why inclusion is now also mandatory for your business
Accessibility will be mandatory for online shops from mid-2025 - don't miss out! The German Accessibility Strengthening Act (BFSG) opens up opportunities to make your website accessible to all customers and thus increase sales potential. Find out how to act correctly right from the start!
Symbolbild für Produktsicherheitsverordnung: Altes Buch mit Lupe darauf und EU-Flagge im Hintergrund
6 Dec 2024
New rules, new challenges in online retail: the general product safety regulation from 2024
The EU's new general product safety regulation comes into force on 13 December 2024. But what does it mean for online retailers? We take a closer look at the changes and what businesses need to consider now.
Zu sehen ist ein Gesetzbuch auf dem ein Gerichtshammer und eine Waage stehen
16 Jul 2024
Two years of the Omnibus Directive: Companies under pressure to implement
Two years after the Omnibus Directive came into force, many companies are still struggling with its implementation. What are the threats and what are the ways out? We give you an overview and show you how companies are dealing with the requirements of the directive. Stay informed - we bring light into the darkness.